THE INTERNATIONAL BESTSELLING SENSATION'The Lean Startup changes everything.' - Harvard Business Review----------Most new businesses fail. But most of those failures are preventable.The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.Essential reading for any ambitious entrepreneur, The Lean Startup will teach you to identify what your customers really want. You'll learn how to test your vision continuously, adapting and adjusting before it's too late.With over a million copies sold across the globe, now is your time to think Lean. Read more

***WINNER OF THE FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEAR AWARD 2024***'Astonishing . . . [Olson has] exclusive access to a network of high-ranking sources' - Financial Times'A riveting tale . . . Olson is a compelling storyteller' - New Scientist'A compelling warning' - The TimesThe gripping, award-winning story of the technology that's transforming our lives.In November 2022, the world changed. Within weeks of ChatGPT being released, it was clear that our lives and our careers would never be the same again. From award-winning journalist Parmy Olson, Supremacy is the astonishing story of the race to exploit generative AI. It unfolds between two titans of Silicon Valley, Microsoft and Google, as they rush to embrace OpenAI and DeepMind, the two leading AI companies, and harness them for limitless profit.Featuring a cast of larger-than-life characters, including Elon Musk, Demis Hassabis, Sam Altman, Larry Page, Sergey Brin and Peter Thiel, Supremacy is a story of ambition, exploitation and secrecy. It tells of relentless technological progress and the greatest invention in human history. And with the constant threat of competition, the dangers of this new technology are repeatedly brushed aside…'A clear and compelling read about one of the most consequential races in the world' - Madhumita Murgia, bestselling author of Code Dependent and AI Editor for The Financial Times Read more

"Tyson has told the story of our Universe magnificently in these 12 short chapters...This may have been written for people in a hurry, but I urge you to take your time. It will all be over far too soon." BBC Sky at Night There's no better guide through mind-expanding questions such as what the nature of space and time is, how we fit within the universe, and how the universe fits within us than Neil deGrasse Tyson. But today, few of us have time to contemplate the cosmos. So Tyson brings the universe down to Earth succinctly and clearly, with sparkling wit, in digestible chapters consumable any time and anywhere in the busy day. Astrophysics for People in a Hurry reveals just what you need to be fluent and ready for the next cosmic headlines: from the Big Bang to black holes, from quarks to quantum mechanics and from the search for planets to the search for life in the universe. Read more

Reproducibility is fundamental to the scientific method. After reading a paper describing research findings, a scientist should be able to repeat the experiment and obtain the same results. Yet an alarming number―perhaps as high as 90 percent―of published biomedical research papers face challenges in independent replication. Such issues range from honest mistakes to outright fraud. The scope of this crisis, however, underscores deeper systemic issues within the scientific community: its culture, incentives, and institutions.In Unreliable, the distinguished scientist Csaba Szabo examines the causes and consequences of the reproducibility crisis in biomedical research, showing why the factors that encourage misconduct stem from flaws in real-world science. There are many culprits, including commonplace research methods and dubious statistical techniques. Academic career incentives, hypercompetition for grant funding, and a bias toward publishing positive results have exacerbated the problem. Deliberate data manipulation and fabricated findings churned out by “paper mills” are disturbingly common. Academic institutions and publishers, for their part, have perpetuated a culture of impunity.Szabo explores how these failures have hindered scientific progress and impeded the development of new treatments, and he introduces readers to the “science sleuths” who tirelessly uncover misconduct. He proposes comprehensive reforms, from scientific training to the grant system through the publication process, to address the root causes of the crisis. Written in clear language and leavened with a keen sense of irony, Unreliable is an essential account of the reproducibility crisis that gives readers an inside look at how science is actually done. Read more

THE PHENOMENAL SUNDAY TIMES BESTSELLER 'Science writing at its best. If only chemistry had been like this at school' Matt Ridley ____________________ Everything in the universe is made of them, including you. Like you, the elements have personalities, attitudes, talents, shortcomings, stories rich with meaning. Here you'll meet iron that rains from the heavens and noble gases that light the way to vice. You'll learn how lead can tell your future while zinc may one day line your coffin. You'll discover what connects the bones in your body with the Whitehouse in Washington, the glow of a streetlamp with the salt on your dinner table. Unlocking their astonishing secrets and colourful pasts, Periodic Tales is a voyage of wonder and discovery, showing that their stories are inextricable from the stories of our own lives. ____________________ 'A love letter to the chemical elements. Aldersey-Williams is full of good stories and he knows how to tell them well' Sunday Telegraph 'The history, science, art, literature and everyday applications of all the elements from aluminium to zinc' The Times 'Great fun to read and an endless fund of unlikely and improbable anecdotes' Financial Times Read more

A groundbreaking treatise by one of the great mathematicians of our age, who outlines a style of thinking by which great ideas are conceived. What inspires and spurs on a great idea? Can we train ourselves to think in a way that will enable world-changing understandings and insights to emerge? Richard Hamming said we can. He first inspired a generation of engineers, scientists, and researchers in 1986 with “You and Your Research,” an electrifying sermon on why some scientists do great work, why most don’t, why he did, and why you can—and should—too. The Art of Doing Science and Engineering is the full expression of what “You and Your Research” outlined. It's a book about thinking; more specifically, a style of thinking by which great ideas are conceived. The book is filled with stories of great people performing mighty deeds—but they are not meant simply to be admired. Instead, they are to be aspired to, learned from, and surpassed. Hamming consistently returns to Shannon’s information theory, Einstein’s theory of relativity, Grace Hopper’s work on high-level programming, Kaiser’s work on digital filters, and his own work on error-correcting codes. He also recounts a number of his spectacular failures as clear examples of what to avoid. Originally published in 1996 and adapted from a course that Hamming taught at the US Naval Postgraduate School, this edition includes an all-new foreword by designer, engineer, and founder of Dynamicland Bret Victor, plus more than 70 redrawn graphs and charts. The Art of Doing Science and Engineering is a reminder that a capacity for learning and creativity are accessible to everyone. Hamming was as much a teacher as a scientist, and having spent a lifetime forming and confirming a theory of great people and great ideas, he prepares the next generation for even greater distinction. Read more

'The most inspiring book I've ever read' Bill Gates, 2017'A brilliant, mind-altering book ... Everyone should read this astonishing book' Guardian'Will change the way you see the world' Daily MailShortlisted for the Samuel Johnson Prize 2012Wasn't the twentieth century the most violent in history? In his extraordinary, epic book Steven Pinker shows us that this is wrong, telling the story of humanity in a completely new and unfamiliar way. From why cities make us safer to how books bring about peace, Pinker weaves together history, philosophy and science to examine why we are less likely to die at another's hand than ever before, how it happened and what it tells us about our very natures. 'May prove to be one of the great books of our time ... he writes like an angel' Economist'Masterly, a supremely important book ... For anyone interested in human nature, it is engrossing' The New York Times 'Marvellous ... riveting and myth-destroying' New Statesman'A marvellous synthesis of science, history and storytelling, written in Pinker's distinctively entertaining and clear personal style ... I was astonished by the extent to which violence has declined in every shape, form and scale' Financial Times'An outstandingly fruitful read, with fascinating nuggets on almost every page' Sunday Times, Books of the Year Read more

To actually solve problems and advance your academic career, you have to become one of those lucky scientists whose research ideas get funded.Whether you're a graduate student or a seasoned academic, this book will show you how to:Generate powerful research ideas even if you feel stuck; and crucially - select the best idea for writing a grant proposalDevelop a strong research concept that fulfills all of the funder’s requirements using the “Research Project Canvas”Add that elusive X factor to your written proposal which persuades reviewers to recognize the value of your researchInstead of dreading grant writing, this guide will have you enjoying the process through first identifying real-world problems and then obtaining the funding to solve them.-------"From the birth of a research idea, all the way to submission of your research proposal, this step-by-step guidebook demystifies proposal writing and helps scientists at any career stage maximize their chances of securing research funding."Wino WijnenProposal writing consultant at WiWright-------This isn’t just a book. It’s a complete research proposal writing toolkit that includes project ideation canvas, proposal writing template, budget spreadsheet, project rating scorecard, virtual collaboration whiteboard, proposal pitch formula, graphics creation cheat sheet, review checklist, example proposals, and other valuable resources that will help you succeed.The book, along with the additional resources is perfect for course use.About the authorMy name is Martins Zaumanis. Since I came from a working-class family, the only way to fulfill my dream of becoming a scientist was to rely on grant funding. Now, after years of perfecting my research proposal writing skills, I am ready to share the secrets that have made it possible for me to work on the things I love at one of the worlds' best research institutions in Switzerland. I am certain that my targeted approach will help you obtain funding as well. Read more

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In a unique new collaboration, Collins have paired up with the respected British Trust for Ornithology, bringing together the most authoritative and up-to-date information in this new field guide to the common birds of Britain and Ireland.This unique new identification guide features all of the birds that have occurred five or more times in Britain and Ireland, including all species that breed regularly in the region, plus those that winter here, or occur as common passage migrants.The book has been written and illustrated as much with the beginner in mind as the experienced birdwatcher. Designed to be used in the field, the text and photographs describe and illustrate the key features needed to identify a species with confidence, and to separate it from similar, or ‘confusion’, species. As a general rule, the species accounts follow the taxonomic running order provided by the British Ornithologist’s Union (BOU). But for the benefit of the reader, in some instances the running order has been juggled subtly so that potentially confusing species are placed side by side. Throughout the book there are special pages that describe the key features needed for separating different families, and groups of birds that share the same habitat.More than 1,200 photographs are featured and many are seen here for the first time. They have been chosen carefully to show not only important identification features but also to give clues to the usual habitat favoured by the bird, and its typical posture.Annotations highlight key identification features that are discussed in the text. Song and call are useful aids to identification, and reference is made to vocalisation for each species. The average size of each bird is included; in most species this is the length, measured from the tip of the bill to the tip of the tail, but in birds that are seen most frequently in flight (such as raptors), the given measurement is wingspan.Relative abundance maps are shown for every species. The darker shading shows where a species is most abundant, and the lighter shades where it is less so. These are based on the very latest information contained within the BTO’s Bird Atlas 2007–11. Read more

Data is collected constantly: how far we travel, who we interact with online and where we spend our money. Every bit of data has a story to tell but isolated, these morsels of information lie dormant and useless, like unattached Lego blocks. Written by the author of Amazon Best Seller Machine Learning for Absolute Beginners, this book guides you through the fundamentals of inferential and descriptive statistics with a mix of practical demonstrations, visual examples, historical origins, and plain English explanations. As a resource for beginners, this book won't teach you how to beat the market or predict the next U.S. election but ensures a concise and simple-to-understand supplement to a standard textbook.This includes an introduction to important techniques used to infer predictions from data, such as hypothesis testing, linear regression analysis, confidence intervals, probability theory, and data distribution. Descriptive statistics techniques such as central tendency measures and standard deviation are also covered in this book.Full Overview of Book Themes• The Historical Development of Statistics• Data Sampling • Central Tendency Measures • Measures Of Spread • Measures Of Position• Designing Hypothesis Tests• Probability and Bayes Theory• Regression Analysis• Clustering AnalysisAs the launchpad to quantitative research, business optimization or a promising career in data science, it's never been a better time to brush up on statistics or learn these concepts for the very first time. Read more

There has been significant expansion and development in clinical laboratory sciences with many international groups providing recommendation for changes. This book groups and updates the recommendations and will be appropriate for laboratory scientists, medical professionals and students in this area. Read more

This classic guide to the butterflies of Britain and northern Europe enters its third edition as part of the authoritative Collins Guide series.This comprehensive guide to the butterflies of Britain and Europe features over 400 species, depicting both male and female insects. Species descriptions include details on taxonomic nomenclature, distribution, flight period, variation, habitat, behaviour and life cycle. Subspecies are included where there is significant variation, and distribution maps accompany each widespread species.Illustrated by Richard Lewington, the world's leading butterfly illustrator, this is an ideal field guide for travelling naturalists and butterfly enthusiasts alike and is an essential addition to every nature lover's bookshelves. Read more

A handy, pocket-sized guide to 220 of the world’s spiders, Gem Spiders is the perfect introduction to these ‘creepy-crawlies’There are approximately 35,000 known species of spider in the world, but it is estimated that the true number in existence could be nearer 70,000. They occur everwhere naturally and, because of their sharp bite and venom, they are one of the most successful groups of animal. Each entry includes:A photograph of the spider and details of any distinguishing features which may help identificationInformation on size, web, habitat, distribution range and the times of the year when it is most likely to be spottedAn icon shows the potency of each spider’s venomEach species is sorted by family and illustrated with a symbol, enabling you to quickly find what you are looking for. There is a detailed introduction which covers aspects of spiders’ natural history, their relatives, anatomy, the production and uses of silk.From the Goliath Tarantula to the patu digua, this photographic guide is the perfect introduction for those who want to learn about these fascinating creatures. Read more

Why did Gandhi hate iodine (I, 53)? Why did the Japanese kill Godzilla with missiles made of cadmium (Cd, 48)? How did radium (Ra, 88) nearly ruin Marie Curie's reputation? And why did tellurium (Te, 52) lead to the most bizarre gold rush in history?The periodic table is one of our crowning scientific achievements, but it's also a treasure trove of passion, adventure, betrayal and obsession. The fascinating tales in The Disappearing Spoon follow carbon, neon, silicon, gold and every single element on the table as they play out their parts in human history, finance, mythology, conflict, the arts, medicine and the lives of the (frequently) mad scientists who discovered them. Why did a little lithium (Li, 3) help cure poet Robert Lowell of his madness? And how did gallium (Ga, 31) become the go-to element for laboratory pranksters? The Disappearing Spoon has the answers, fusing science with the classic lore of invention, investigation, discovery and alchemy, from the big bang through to the end of time. Read more

An identification guide to the most important and best known dinosaursDo you know the difference between a Coelophysis and a Diplodocus? How much larger than a human was a Spinosarus? Is it likely that the Parasaurolophus made a sound like a trombone? All these questions and many more are answered in Collins Gem Dinosaurs, a highly illustrated guide to the world's very wild life hundreds of millions of years ago.A fully illustrated guide to the lost world of dinosaurs, the book provides descriptions of the most significant features and habits of these fascinating prehistoric reptiles, with profiles of nearly 70 dinosaurs which include in-depth looks at how dinosaurs lived, from keeping warm to moving about.For each species information is given ono What they ateo How their size compares to ourso How they behavedo Where they livedThe book also includes explanations of what the dinosaur names mean and how to pronounce them. Read more

In The Nature of Technology, ground-breaking economist W. Brian Arthur explores the extraordinary way in which the technology that surrounds us and allows us to live our modern lives has actually been developed. Rather than coming from a series of one-off inventions, almost all the technology we use today comes from previous developments: these technologies are not being created, but are instead evolving.With fascinating examples, from laser printers to powerplants, Arthur reveals how our own problem-solving skills and creative vision can evolve alongside these technologies, and how this understanding can even improve our understanding of the wider world. Read more

'Ferrazzi is breaking new ground in defining what leadership can mean in the emerging world of work' -Arianna Huffington, founder and CEO of Thrive Global'Ferrazzi has gone into the trenches to figure out what it really takes to empower people and make teams more than the sum of their parts. This book will be a staple in every leader's library' -Adam Grant, host of the TED podcast WorkLife, bestselling author of Give and Take and Originals Long-listed for the CMI Management Book of the Year 2021The world of work is changing at an unprecedented rate leaving many organisations struggling to cope. At a time when constant innovation, agility, and speed often mean the difference between success and failure, we can no longer afford to waste time navigating the complex bureaucracy present in most companies. The #1 New York Times bestselling author Keith Ferrazzi argues that in times like these the ability to lead without authority is the essential workplace competency. Leading Without Authority reveals the secret to getting those around you to collaborate and cooperate to reach their full potential, whatever your title. The answer involves a shift in mindset that Ferrazzi calls co-elevation - working to elevate those around us. And you don't have to have formal authority, or direct reports, to utilize the co-elevation process. In fact, you can take initial steps forward without the other person even being aware of your efforts.Drawing on a decade of research and over thirty years helping CEOs and senior leaders drive innovation and build high-performing teams Ferrazzi reveals how we can all transform our business and our relationships with the people around us. The result is a new roadmap for thriving amid the disruptive pressures afflicting every industry. Read more

AMAZON BEST BOOKS OF 2019 PICKFORTUNE WRITERS AND EDITORS' RECOMMENDED BOOKS OF 2019 PICK'A tour de force, an engrossing fusion of scholarly research, professional experience and revelations from intrepid firsthand reporting' -- New York TimesUSER FRIENDLY is a must-read for anyone who loves well-designed products-and for the innovators aspiring to make them.It seems like magic when some new gadget seems to know what we want before we know ourselves. But why does some design feel intrinsically good, and why do some designs last forever, while others disappear? User Friendly guides readers through the hidden rules governing how design shapes our behaviour, told through fascinating stories such as what the nuclear accident at Three Mile Island reveals about the logic of the smartphone; how the pressures of the Great Depression and World War II created our faith in social progress through better product design; and how a failed vision for Disney World yielded a new paradigm for designed experience. Read more

IT'S NOW OR NEVERYou are about to learn incredible, scientifically-supported, evidence-based truths about one of the most powerful elements known to man. Did you know that silver can treat virtually all common ailments, from eradicating the common cold virus to even starving cancer cells? That colloidal silver is a supercharged broad-range antibacterial, antiviral, antifungal agent without parallel?Believe itWhether understanding colloidal silver basics, ingesting powerful nanoparticles, or totally revamping your natural immune system defenses, using PURE colloidal silver (aka ‘Silver Magic’) has the power to TRANSFORM your life forever. Without colloidal silver in our lives, we may never achieve optimal health and well-being. Instead, we'll trudge through life compromised and inferior, never reaching our body-mind potential and never knowing what we could have been.Is that what you want?Silver Magic: How Colloidal Silver Can TRANSFORM Your Life (A Preview)The Nature of Colloidal SilverThe Sources of Colloidal SilverHow Colloidal Silver is Safe & EffectiveHow Long Colloidal Silver Has Been Used, and By WhomThe PUREST Forms of Colloidal SilverThe TOP Colloidal Silver BrandsThe Most DECEPTIVE Colloidal Silver Scams20+ Groundbreaking Uses of Colloidal SilverHow Colloidal Silver Treats Skin AilmentsHow Colloidal Silver KILLS Cancer CellsHow Colloidal Silver Fights Colds, Viruses and FungiWhy Colloidal Silver TURBOCHARGES Your Immunological ResponseThe Toxicity Myth of Colloidal SilverHow Big Pharma LIES About Colloidal SilverAnd much, much more!Chapters Include:Why the Bad Rap?The Historical Truth of Colloidal SilverWhat is Colloidal Silver, Anyway?Distinguishing Silver from Colloidal SilverHow Does Colloidal Silver Get Absorbed?But Can It Be Toxic?Debunking Mainstream Silver MythsForms of Colloidal Silver - Find the Best, Forget the RestSmart Consumption – Finding the Optimal Silver Product for YOULike Magic – the COUNTLESS Benefits of Superior Colloidal SilverA Future With a Silver-lining DOWNLOAD YOUR COPY TODAYTags: silver, colloidal, colloidal silver, silver nitrate, natural remedies, nanoparticles, infection, health and wellbeing Read more